Great video here from one of the best streetwear/sports clothing brands out there – Puma, who couldn’t have dropped this video at a better time.
With summer in full swing and all the best festivals and club nights approaching, PUMA are offering people a choice: do they want their nights to be spent staring at televised strangers, or do they want them to be more?
As much as we love watching TV and consuming the seemingly infinite amound of content available online, it’s all about getting out there and living life!
The strap line of this campaign is to encourage the ‘After-Hours-Athletes’ within all of us, and it’s certainly resonated with the audience all over the world. It’s gone viral with over 1.4 million views on YouTube.
What with all the obesity problems and square eyes being developed, alongside impressionable teenagers starving themselves to look like their favourite singers, it has got to be said this campaign has the right message behind it!
Also with the Olympics round the corner this summer, PUMA will open the largest PUMA Social club, ‘The PUMA Yard’ in East London so keep an eye out for that!
Visit Puma.com/social for more info!
This sponsored blog post was brought to you in association with PUMA Social.